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Jocelyn Ho

Digital Strategist & Consultant

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Services

BRANDING + COPYWRITING

If someone asked you to describe your brand identity, would you be able to? In other words, do you know what beliefs your business represents? To answer this question, I have clients define their personal mission, goals, and raison d’être. Explaining why you’ve created your business/project is essential to helping others understand and trust your brand. The strongest brands are those with a genuine and unmistakable passion. Once we’ve got that down, you’re ready to communicate your services, products, and stories in an authentic voice. I help you craft a unique and genuine brand identity.

The best copy tells a story that make people feel something. As a copywriter, I write stories that are attention-catching and emotionally engaging, while driving CTAs and conversions.

I provide copywriting services for:
➣ Websites, landing pages, product/service descriptions
➣ Blog posts, brand stories
➣ Social media content
➣ Email newsletters, subject lines, marketing automation, notifications, etc…

Pricing : €500 HT/day
Contact me directly to discuss flat rates or larger projects.

 

DIGITAL MARKETING SERVICES

From full-scale ad funnels on Facebook and Instagram to targeted email campaigns, we’ll determine the best marketing strategies for your product or service. Examples of services I commonly provide:

➣ Facebook / Instagram ad campaigns (includes auditing + post-performance optimization)
➣ Social media content editorial calendar and analytics
➣ Content strategy for blog, website, landing pages
➣ Email marketing and automation
➣ Product growth marketing and experimental A/B testing 
➣ Custom marketing funnels for brand awareness, customer acquisition, lead generation, and retention

Pricing : €500 HT/day
Contact me directly to discuss monthly rates or flat rates for projects longer than 1 month.

ONE ON ONE CONSULTING + Audits

Struggling to improve your paid or organic campaign results? Don’t know how to choose the right social media or CMS platform? Unsure whether your concept has an adequate product/market fit before launch? Don’t worry–I’m here to walk you through it! I provide 1-on-1 online consulting sessions to guide you through overcoming these obstacles and I recommend immediate actions and insights that can help you improve results. 

Want a more in-depth analysis on performance and specific details on exactly what to optimize? I audit your ongoing marketing campaigns to identify your marketing strategy’s strengths, weaknesses, opportunities, and threats–from platform and budget, to audience targeting and creative assets. 

Pricing : 
Consulting : €90HT/hour (video consultation can be done with Zoom or Skype)
Audit + optimization report : typically ranges from €400-800 HT, depending on how many platforms/campaigns needed

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